Prof. Josep Franch
Dean, ESADE Business School, Spain
Josep Franch is the Dean of ESADE Business School since 2014, where he is an associate professor in marketing. He has the academic and operational leadership of one of the most renowned academic institutions in higher management education, consistently ranked amongst the Top 10 in Europe and the Top 25 in the world. Dean Franch represents ESADE Business School in all the relevant international networks of higher management education (EFMD, AACSB, AMBA, CLADEA, PRME, Eduniversal…), where he is often a featured speaker.
As faculty member, Professor Franch is an expert in international and global marketing, and his main area of specialization is brand management in multinational and global companies. Professor Franch has an extensive teaching experience in more than fifteen countries and three continents. From an educational point of view, he is one of the main European experts in the case study method. He has won the EFMD Case Writing Competition and has also obtained three case writing awards at the North American Case Research Association (NACRA) Annual Conferences.